The technology and computer worlds are brutal ones and in the end one will get what they have dished out. This is what Dell is finding out the hard way. It used to be that Dell would bring up their prices, causing their competitors to bring theirs down which may have caused a decrease in Dell sales but what ultimately brought these companies to lose out and find themselves in a difficult financial situation. Now the tables have been turned and Dell is having a taste of their own medicine and it is bitter. They have cut prices and as a result they are bleeding pretty badly.